How I Started Adorn Cosmetics

After a while, I realised that if I could help women feel better about their appearance through makeup and skincare, then surely I could create a product that I truly resonated with. A product that was easy-to-use, completely natural, and also had minimal impact on the environment.

I wish I could say that dreaming up a really great product or service is enough to thrive in business. But for me, that was only the first step in a ten-year journey.

In this episode, I’m revealing the full Adorn Cosmetics’ journey. From filling up makeup pots on my kitchen floor, dealing with harsh judgement from other women, and digging myself out of heavy debt, I’m sharing all the tears and triumphs it took to get Adorn to where it is today.


  • The decision to start Adorn Cosmetics [01:53]
  • The first steps I took to get it off the ground [6:56]
  • Dealing with judgement from other women [14:03]
  • My decision to sell sample makeup [28:11]
  • How we can overcome the naysayers [37:24]
  • Overcoming our problems with debt [44:13]
2021-07-02 00:17:00
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