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Not all Natural Mineral Makeup Brands are created equal

Although the ingredient lists of natural mineral makeup brands may appear to be identical, they are not.

Not all mineral foundations are created equal. 

There are several grades of raw mineral materials; a variety of densities, dispersions, particle sizes and opacity levels. The quality and variation in particle size, grade, and feel, all contribute to the final product. 

If you are purchasing a mineral powder be sure to research the ingredients, as some other brands whilst promoting themselves as being mineral may only have 1 or 2 mineral ingredients in their formula.

The rest of the ingredients may contain synthetic chemicals, cheap bulking ingredients, Bismuth Oxychloride and colour additives to name a few of the nasties that could potentially irritate your skin causing issues such as:

  • Congestion
  • Blemishes 
  • Inflammation
  • Redness
  • Itching

Cheap ingredients to avoid in Mineral Makeup

Bismuth Oxychloride

Bismuth Oxychlroide is added to face powder because it adheres well to the skin and provides a shimmering finish.

Unfortunately, Bismuth Oxychloride can cause irritation to the skin due to its crystalline structure. The crystals can get lodged in the pores where it scratches the skin resulting in redness, itchiness and inflammation.

An especially big ‘no no’ for those suffering Rosacea, Eczema, Psoriasis and Acne.


Kaolin is a popular ingredient in face powders as it is a cheap ‘filler’ or bulking agent and it draws excess oil out of the skin helping to keep the skin matte throughout the day.

Whilst it is considered an active clay mineral, the Kaolin found in some commercial products has often undergone processing that has removed its minerals and since it has a very drying effect on the skin it is one ingredient to stay away from especially if your skin is dry. Kaolin can also clog the pores with long term use.


Linked to cancer, this is one ingredient to completely avoid and like Kaolin it's popular in some brands formulations because it is a cheap filler or bulking agent and is used for its mattifying effect. Talc can also cause excess dryness and congestion.

Rice Powder

This starch is commonly found in cosmetics and similarly used like Talc and Kaolin as a cheap substitute to that of using pure minerals. It helps makeup last longer on the skin and gives a silky finish, however just like Kaolin and Talc it can cause dryness and congestion.


Adorn's finely milled, high grade materials sourced only from ethical sources, all work together to create our unique, award winning mineral foundation formulations.

Adorn Cosmetics are certified Toxic Free by Safe Cosmetics Australia, and Choose Cruelty Free, Vegan Society, and Palm Oil Free certified.

They are also free from synthetic fragrances and colours, mineral oils, parabens, petrochemicals, sulfates, nano particles, and skin irritating fillers such as Talc, Rice Powder, Clay and Bismuth Oxychloride.

Adorn Cosmetics is one of the only beauty brands globally, that offer samples so you can be sure you are investing in the right product for YOU. Adorn's samples are also part of our sustainability program to protect our beautiful planet by preventing products unnecessarily ending up in landfill.

New customers receive free shipping, plus Adorn also offers AFTERPAY.

Try Adorn's eco-luxe foundation SAMPLES here >