Best Eye Makeup Tutorial for Hooded Eyes for Women Over 40

Lift, brighten and define mature eyes

Hooded eye makeup can lift, define and brighten mature eyes without fuss. As skin softens with age, lids can fold and swallow colour, liner smudges easier, and everything feels harder than it should. With a few smart tweaks and age-friendly textures, plus makeup for hooded eyes over 40, your eyes can look refreshed and more open in minutes.

Watch Briony's Best Eye Makeup Tutorial For Hooded Eyes

Prep for smooth, long-wear colour

Hydration helps colours blend and stay put. Start with a light layer of Hydration+ Makeup Primer Moisturiser across lids and under the eyes to reduce creasing. Mist the face with Bulgarian Rosewater Hydrating Face Mist to keep everything flexible, then tap in a drop of Day Defence Face & Makeup Oil around the orbital bone for a soft, luminous base.

Even, brighten and protect

Heavy base can collect in lines, so keep coverage breathable. Buff SPF 20+ Mineral Foundation with the Kabuki Foundation Brush for a skin-like finish and daily sun protection. Neutralise dark circles with Peachy Sleep Dark Circles Concealer focusing on the inner corner where shadows sit. A light tap of Mineral Liquid Illuminator on the high points brings gentle radiance without glitter.

Create a higher crease for instant lift

The biggest game-changer for makeup for older hooded eyes is placing a soft, matte transition shade slightly above your natural crease. Using the fluffy blender from the 15 Piece Vegan Makeup Brush Set, sweep a neutral taupe through this new crease, then blend up and out towards the brow tail for a lifted effect. Keep the mobile lid lighter so it catches light when the eyes are open. For subtle glow, press a touch of Mineral Eyeshadow to the centre of the lid.

Define the lash line without dragging the eye down

Thick, heavy liner can shrink lid space. Instead, tightline close to the roots with a deep brown or charcoal using the Angled Liner Brush. Keep the line thin through the centre, then flick gently up at the outer third. Smudge a whisper of the same tone along the lower outer corner only to avoid closing the eye.

Shape, light and shade

Brows frame everything. Fill soft gaps with Mineral Brow Powder using light, hair-like strokes. Add quiet structure by sweeping Mineral Powder Bronzer through the outer socket to tie face and eye tones together. Tap a small dot of Liquid Mineral Illuminiser on the inner corner to open and brighten.

 

Lash lift that lasts

Curl before mascara to show more lid and make eyes pop. Use the Eyelash Curler Pro, then apply Mineral Eyelash Lengthening Primer for extra separation and hold. Finish with Custom Waterproof Mineral Mascara to resist transfer on hooded lids. A light sweep on lower lashes balances the look and makes eyes appear larger.

Soft colour that lifts, not settles

Choose satin or demi-matte textures that smooth rather than shout. A fresh flush with Mineral Powder Blush on the upper outer cheek adds a subtle face-lift effect. Keep lips defined but soft using Mineral Windup Lip Liner and a layer of Mineral Lipstick. For quick, coordinated eyes and lips on busy mornings, reach for Mineral Windup Face Crayons.

Set and refresh without dulling

Blur only where needed to keep the eye area bright. Dust Pure Mineral HD Miracle Blur Powder lightly through the T-zone and outer eye edges to smooth and lock down edges while leaving the lid luminous. A midday spritz of Bulgarian Rosewater Hydrating Face Mist revives makeup without adding weight.

Quick reminders for lasting lift

• Place crease colour slightly above the natural fold
• Blend up and out for lift, not down
• Keep the mobile lid lighter to open the eyes
• Tightline thinly and flick up at the outer third
• Curl lashes and choose smudge-resistant formulas

With these steps, hooded eye makeup becomes easy to master. Keep textures light, edges soft and placement precise. Use tools that do the work for you like the 15 Piece Vegan Makeup Brush Set and Kabuki Foundation Brush. A few smart choices turn everyday routine into eye-lifting confidence, especially when choosing makeup for hooded eyes over 40.