Is this a hydrating tinted lip balm?
Yes. Enriched with coconut oil, cocoa butter, avocado oil and Vitamin E, it deeply hydrates while delivering a glossy plum finish.
What shade is Plum?
Plum is a rich berry-toned shade that enhances natural lip colour with a healthy, vibrant flush. It suits most skin tones and can be worn sheer or layered for intensity.
Is this tinted lip balm buildable?
Yes. Apply one swipe for a soft stain or layer for a deeper, more bold plum tint.
Can I use this as a lip and cheek tint?
Yes. This multitasking balm works beautifully on cheeks, adding a fresh, dewy flush while reducing the need for extra products.
Is this suitable for dry or mature lips?
Yes. The nourishing blend helps soften dry lips and smooth texture, making it ideal for lips that need comfort and hydration.
Does this feel sticky?
No. The formula feels silky and comfortable, giving a glossy finish without heaviness or tackiness.
How long does the colour last?
The balm provides buildable colour with a soft stain effect. Reapply as needed to maintain hydration and vibrancy throughout the day.
Is this made with natural ingredients?
Yes. It is formulated with nourishing plant oils and butters to support lip health while delivering colour.
